Donor Retention

Donor Retention Featured

Pull that List: Donor Management Tips and Tricks

An email marketing campaign or direct mail piece can’t succeed without a great list. And donor management shouldn’t have to be hard.

Donor Retention Featured Nonprofit Technology

3 Superhuman Ways Donor Management Software Can Improve Your Organization’s Fundraising Efforts

Is it a bird? A plane? No, it’s nonprofit CRM software. CRMs give your organization the tools needed to raise more money, and there are three ways it deliver a positive jolt to your fundraising campaigns.


Donor Retention Featured Fundraising Video

[AFP 2015] AFP CEO and President Shares Fundraising Insight

When you put 4,000 fundraisers at one conference, there’s a certain energy in the air—and it was infectious at AFP 2015 in Baltimore. But what seemed to be the topic on everybody’s mind? Improving retention was huge. We caught up with AFP President and CEO Andrew Watt to talk about the current state of fundraising…

Donor Retention Featured Fundraising Video

[AFP 2015] What Your Small Staff Should Be Doing Right Now for Donors

It’s time to make sure donors take notice of the small organizations out there (and then stick around). So how are you going to do it?


Donor Retention Featured Video

[AFP 2015] The Donor Retention Change You Can Make Right Now

Jay Love shares what nonprofits should be doing to ensure that they’re going to make the cut for second round donations.

Donor Retention Featured Fundraising

Stewardship at a Small NPO Starts with Gratitude

There is a simple yet effective reminder for fundraisers that Jennifer Pelton suggested—gratitude is the place that all donations stem from.


Donor Retention Featured Fundraising

Be My Valentine? How to Show Donors You Care

Valentine’s Day is just around the corner, and I’m proposing that you use it to show your true love for people that mean a lot to your NPO—the donors.