Essential marketing tip: it’s all about the people. When it comes to the meat and potatoes of your organization—what truly defines it—it’s all about the people.
In order to succeed in their missions, getting your nonprofit noticed is a must to attract donors and sponsors, acquire grants and rally volunteers.
Marketing and donor communications are similar, but not the same. Know the difference and when to invest and when to do it yourself for a stellar strategy.
Nonprofit marketing is a tough thing to wrap your head around with so many different approaches to take, and none of them a silver bullet on their own.
The heart of content marketing for nonprofits is to tell captivating stories and add value to the reader to relay the impact of your efforts.
Over 50% of all nonprofits receive the majority of their funding at the end of the year. Try these strategies to increase donations this holiday season.
Relationships between donors and nonprofits take hard work. The concept of inbound marketing takes that knowledge and incorporates it into a real-life framework for nonprofits and businesses to use when engaging their audiences.
Sure, there are important national programs like United Way or massive online listings of nonprofits that give credibility and visibility for fundraisers. But it often is the local marketing that comes from trusted, known recommendations that can garner the most benefit.