Bloomerang

Bloomerang

Curiosity: Your Major Gift Fundraising Secret Weapon

Potential major gift donors (like all donors) have philanthropic motivations. But have you asked them what they are? As a fundraiser, the way you build trust with donors is by getting to know them. The best way to do that is by asking them questions. Do you know: why they give to your organization, specifically?…

Bloomerang

26 Questions Every Nonprofit Should Ask Their Crowdfunding Provider

Crowdfunding is a bold, new and sometimes surprising, if not dangerous, world when it comes to donor relations, fees, receiving funds and other aspects of the process. Few fundraisers who have embraced it knew exactly what they were getting into when utilizing a crowdfunding provider. The 26 questions listed below just might go a long…


Bloomerang

8 Over-Looked Donor Prospects Hidden In Your Database, Just Waiting to Give More

There’s little argument that long-term, loyal donors are your best prospects for things like major gifts and planned gifts. Monthly donors, active volunteers, current and former service recipients, and the securely retired (especially the childless and empty-nesters) are also great prospects. But who else might be lurking in your donor database that doesn’t necessarily scream…

Bloomerang

[VIDEO] 5 Key Metrics for Building a Pipeline of Major Donors

In this webinar, Terry Axelrod outlines Benevon’s metrics-based, high-touch process for building a pipeline of mission-focused major donors who will, in turn, introduce others. Full Transcript Steven: All right, Terry. My watch just struck 1:00 on the dot. Is it okay if I go ahead and get us started officially? Terry: Absolutely. Steven: All right….


Bloomerang

Donor-Centered Digital Communications: How to Leverage the ‘Me-Cosystem’

Ask not what your donor can do for you, but what you can do for your donor. The donor is always right. The donor’s priorities are our priorities. These are adages for the modern age in which nonprofits compete with for profits in a service-oriented digital economy. It’s one of the reasons “culture of philanthropy”…

Bloomerang

Tie Donors To Your Mission, Not A Tax Incentive

Benjamin Franklin had it right: “In this world nothing can be said to be certain, except death and taxes.” I’m sure you have heard about the tax changes. It was all over the news and pretty much on every social media feed with one horrific message. “Nonprofits are going to suffer.” “Charitable giving will significantly…


Bloomerang

2 Ways Donors Express Philanthropic Capacity

Capacity matters in fundraising. That might be the most obvious thing for any fundraiser. People will give what they’re capable of giving. But time and time again, organizations I work with talk about having trouble filling their major gift pipeline, upgrading donors over time, or making any headway with lapsed donors. That’s because capacity matters,…

Bloomerang

[NEW FEATURE] BCC to Bloomerang

We all know how important it is to track and record every interaction with a current or prospective donor. If you’re communicating to someone one-on-one through your personal email (Outlook, Gmail, etc.) it can be a pain to copy/paste that conversation into your database (and a real shame if it ever gets lost). For Bloomerang…


Bloomerang

Donor-Centered Digital Communications: How Do You Create a Value-for-Value Exchange?

We live in an “all about me” world. All about me doesn’t have to be a bad thing, even if at first blush it sounds ego-driven. You see, there’s nothing wrong with ego. It drives us to want to be better. We want to look in the mirror and see someone we love. How do…

Bloomerang

[VIDEO] How to Manage Your Nonprofit’s Communications for Great Results

In this webinar, Kivi Leroux Miller shares what she has learned from coaching hundreds of nonprofit communications directors and teams: The secrets to being more strategic, effective, and happy in your nonprofit communications work. Full Transcript Steven: All right, Kivi, my watch shows 1:00. Is it okay if I go ahead and kick us off…