Time Your Nonprofit Emails Like Hard-Boiled Eggs
For a perfect hard-boiled egg Julia Child recommends cooking your egg in already simmering water for exactly 17 minutes. Precision counts. And timing is everything.
Precisely timing your nonprofit’s email marketing messages will affect response rates as much as the message itself. Click send too early in the morning or on the wrong day of the week and you’ll be lost in the shuffle. Time it right and traffic to your nonprofit site could soar.
Your carefully planned email marketing campaigns must be carefully executed too. Timing will make or break your nonprofit’s email marketing. Learn more about selecting the perfect time to email donors in the article linked below.
What’s the Best Time to Send an Email? [copyblogger]