The Importance of Nonprofit Storytelling [VIDEO INFOGRAPHIC]

What is it about stories that captivate us so?

When we were little, story time was one of the best parts about school. It was a time of endless imagination and creativity. As we got older, other types of stories continued to move us to tears, make us smile or strike some other emotional chord.

And as a nonprofit the success of your mission depends on your story.

Stories mirror human thought. Stories help humans remember facts and statistics better. Stories shape our identities. With a great story, you can help your mission succeed and help donors understand

Watch the video below to learn more:

Why Nonprofit Storytelling is Important to Your Organization:

  • Aaron

    And this video seems like more style than substance, more artifice and visual gimmicks than actual story content.

  • Crystal Marie Grant

    Great video that provided an eagle’s view of why nonprofits should become masters at (truthful) storytelling.