Three Ways to Make Your Website Visitors Happier

Meeting the needs of everyone who comes to your site can be a challenge. You may have supporters, volunteers, prospective donors, media folks, board members, other nonprofit leaders and people curious about your cause all visiting our website in the course of one day. So how do you make everyone happy when they’re all looking for something different?

You provide the right types of tools. Put yourself in the shoes of your potential visitors and ask, what do these people need from us? Then implement the right kind of functionality.

Here are three things you can do to make a large number of your users happier.

Make it easy for people to sign up.

The number one thing users want from nonprofits is the ability to register online for events. And by “register online,” I don’t mean make them print out a PDF, fill it out, then fax or mail it back to you. Users want to be able to sign up for events and opportunities right on our websites, with no printing or paper involved. Give them the ability to pay registration fees as well, and you’ll make them ecstatic.

Check out the rest of the tips to make your website visitors happier by visiting Firespring.org >>

Eric-Burger

Jay Wilkinson

February 17, 2015

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