Social Brite

Social Brite

Building your Nonprofits Thought Leadership Capacity

  Content marketing has risen to the forefront in recent years as an important tool (if not the most important) in the nonprofit communication toolbox. It’s about creating great content on your blog, through social media messaging, email, quarterly and annual reports, case studies, whitepapers, etc. At its core, content marketing is about communicating wisely with…

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5 Ways to Show Progress Toward Your Nonprofit’s Mission

Photo by Daniel Funes Fuentes on Unsplash.   Chances are, your nonprofit has a bold goal, whether it’s eradicating poverty or curing a disease. Your organization helps make progress toward that goal every day, but of course, complex problems have complicated solutions that can take a long time to achieve.   Unfortunately, slow progress, even if it’s impactful, doesn’t…


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New Power: How to Harness the Power of the Connected World

Here at Socialbrite, we are thrilled to share the launch of New Power! We have long admired Henry Timms’ leadership and vision as president and CEO of the 92nd Street Y and co-founder of #GivingTuesday, an international day of philanthropy. Henry Timms and co-author Jeremy Heimans worked on this book for three years. It unpacks…

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This One Simple Habit Will Make You More Productive

  You have big goals you’d like to achieve. But many of these goals have been on your list for the past few years. If you’re so smart, why can’t you accomplish your goals? You’re smart, passionate and hard-working. But some days, you realize you did nothing towards your important goals. What does it really…


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Facebook News Feed Overhaul – How Your Nonprofit Can Prepare

Well, we all knew this day was coming. Facebook has finally decided to pull the plug on almost all types of public content from pages. Why? Because Mark Zuckerberg wants to make a better Facebook. One with less clickbait, engagement bait, and hopefully less fake news. The News Feed’s goal is shifting from “helping you find relevant content to…

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The 2018 Communications Trends to Watch

  As communications professionals, we need to be agile and forward-thinking to stay competitive. We’ve come to accept that the future is unpredictable—and that we need to prepare ourselves for the unexpected. With technological advances, fake news and virtual reality, we started to see accelerated change in 2017. We can expect that 2018 is going…


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How to Use Facebook Live to Raise Money For Your Nonprofit

You already know that Facebook Live lets any nonprofit live-stream fundraising events, breaking news, impact stories, and more, directly from their Facebook Page. But did you know that Facebook lets nonprofits add a donate button to their Facebook Live broadcast? How to Use Facebook Live to Raise Money If your nonprofit is based in the US, and…

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How to Attract & Keep Donors Using Text Messaging

For many nonprofits, text messaging as a communications and fundraising tool can feel daunting. I’ve worked with nonprofits who grapple with understanding if text messaging is even right for them. Below is a graphic shared with me by TextMagic that can help you better understand what an SMS campaign could look like and if it’s…


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5 Ingredients to Make Your Nonprofit-Corporate Partnership Succeed

  A few days ago, I was strolling along the foggy coast in Northern California when I noticed a cormorant flying in “v” formation with a flock of pelicans. A week later, I saw a pelican flying with a flock of cormorants. I’ve been watching these birds for years and never saw them co-mingle in…

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5 Simple Tips for a More Impressive Twitter Profile

Is your Twitter profile follow-worthy? Or are you unknowingly turning people away, leaving them confused or unimpressed? Your Twitter profile very is different from many other social profiles. On Facebook, LinkedIn, and other social networks, you have lots of space for your bio, links, and other elements. Not so with Twitter: Limited space: Twitter allows for…