Having an engaging, well designed and functional website is a great start to a successful year of online fundraising. But it’s not the end. Once we have a great website in place, we have to know what we’re doing with it. Let’s look briefly at what you can do this year to find online fundraising success in 2014.

Here’s a quick overview, and I’ll go into more detail in the coming weeks. Get your year started right with these steps:

Make sure you have a great email list.

It’s important to gather as many email addresses as possible from your online visitors and potential supporters—and don’t forget about gathering email addresses offline as well as online.

Read on at Firespring.org>>