An Investigative Branding Conversation

Relationship-driven fundraising

An Investigative Branding Conversation

with John Mahood and Melissa Smith

What your nonprofit is doing is cool, but do your donors know that? Let’s dive into an investigative branding conversation to help you bring out the cool factor and better communicate that to your donors. In this webinar you will learn how to better message your organization’s work and successes; increase donor engagement; learn how to ensure your branding, messaging, and storytelling is exciting and engaging for your donors.

Join us live on August 4th, 2021 at 10:00 a.m. CT, or, register and the recording on-demand.

Receive 1 CFRE credit for attending!

About the Presenters

John Mahood, Owner & Chief Strategist at Imagebox and Melissa Smith, Director of Marketing at DipJar

John is an industry veteran whose interests in art and technology date back to his early life. Over the course of his diverse career, he’s gained a wealth of experience and built a unique skill set from a variety of hands-on work. 

Before hiring his first employee, John was a one-man design, development, and marketing team. He has an entrepreneurial spirit and an unmatched intensity for what he does. Since founding Imagebox, he has taken great pride in its success and in the awesome team that he has built. When he’s not working, John unwinds by having a cold beer and spending time with his wife and their dog, Scout. He always remembers to appreciate and be thankful for the small things in his life.

Melissa is the Director of Marketing at Dipjar where she is responsible for building the company’s public outreach and brand relationships, including overseeing a growing social presence and sales partnership profile.

She has worked extensively with local nonprofit businesses in the Pittsburgh area, including Humane Animal Rescue, where she led marketing programs to promote animal adoption. Through her work, Melissa has gained extensive knowledge of the nonprofit sector, experience that enables her to understand DipJar customers and their needs.

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