Search engine optimization stresses us out. And it shouldn’t. It’s kind of like stressing out over your wedding while totally single—it’s something that shouldn’t matter to you, because as of now, it’s not super applicable.

While we applaud the nonprofits who’ve dove into SEO, know this: as long as you include your most basic information spelled out (what you do, where you’re located, etc.), you’re in good shape.

However, there are a few rare exceptions.

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