Do you blog?

If yes, then good for you—it’s one of the most effective ways to draw traffic to your nonprofit website. If your answer is no, let’s talk for a minute.

I know it might seem like a hassle, especially if you don’t love to write, but it’s so important to publish fresh content to your site on a regular basis, which a nonprofit blog allows you to do. Your visitors will appreciate it, and search engines love it. In fact, blogs are the single most effective tool nonprofits have to drive traffic to their websites.

A blog also helps position you as a thought leader in your industry or field of service. Whatever cause you’re promoting, a nonprofit blog gives you a platform to speak from.