A Guide to Donor Retention A Guide to Donor Retention On average, about 2 in 10 donors who gave to an organization last year will give to that organization again this year. While it’s great to have some donors become repeat donors, several nonprofits are missing out...
Even the most capable fundraisers and nonprofit leaders can find themselves in a situation of donor mistrust. After all, you share the financial data, build beautiful annual reports, and foster transparency, but something is still missing. In this episode, Katie chats...
Donor retention is an ever-increasing concern for nonprofits. We all face the threat of donor attrition. In a fast-paced world where the competition for attention and resources is steep, it can be challenging to find ways to retain our top donors. In this episode,...
Is your nonprofit actively seeking to reach younger donors? While some organizations tend to focus on older and/or long-time supporters, the best time to start engaging with younger donors is now. After all, millennials and Generation Z now make up the largest...
Madeline Turner is a guest contributor for Nonprofit Hub and the managing editor of the Content Marketing Program at Blackbaud. It’s her goal to create resources that inspire and empower the nonprofit industry. _____________ I was reminded of just how hard it is to...