U.S. Millennial and the emerging generation of GenZ donors are indeed surprising in many respects. Their level of involvement in religious services and how they interact with traditional media shows that they are not substantially different from other generations....
Making Meaningful Marketing Through Creativity “There’s no excuse for not knowing a little bit more than you do right now about your audiences.” (Ben Smithee) In 2024, transparency and adaptability are more essential than ever for the survival...
Creative Fundraising with a Scientific Approach “But that’s the way we’ve always done it” is an all-too-common phrase. It’s easy to get stuck in a rut but thinking outside the box and trying something new may be just what your...
Make Donor Personalization A Priority If you have been to a nonprofit event or conference in the last few years, chances are you’ve run into Erik Tomalis from Virtuous. Maybe you’ve even been in one of his famous LinkedIn selfies. His passion for helping...
How To Attract Donors For Your Nonprofit’s Success Finding donors for your nonprofit isn’t just about luck—it’s about strategy. You’re about to dive into an article that’ll provide you with tried and tested methods to attract donors and...