They’re out there by the hundreds, maybe by the thousands. Your potential donors. These are people who are sure to be moved by your mission. They are certain to be compelled by your cause. But they might not even know you exist. Even if they do, without...
It’s an Election Year: Now What? – Jeff Kruszyna and Joel Baugher As presidential elections grow nearer, how much should your organization change your marketing strategy and how much should you keep the same? How can you make your attempts to connect with new...
4 Practices to Improve Your Storytelling – Arielle Bateman Whether it’s an interview about the life of one of the people your organization is helping or a discussion with your donors about the motivations behind their support for your cause, the ability to...
Humanizing Your Message with Influencer Marketing – Ryan Davis and Mel Has your social media content felt repetitive and robotic lately? Are you and your organization looking for a way to refresh your social media content and maximize your social media presence?...
Avoiding Random Acts of Marketing – Lindsay LaShell Are all of your marketing efforts worth the time and money you pour into them? How do you get the best results from your marketing campaigns and optimize the use of your resources? Learn how to break through...