Quick: You have just a few seconds to catch your audience’s attention, inspire and educate them, then offer a call to action. Internet users are fickle, busy and they don’t have time to waste. That’s partly why video marketing is so popular—it’s a highly effective...
It’s a daunting task to think about how to start utilizing content marketing in your nonprofit. It’s also not easy to master it if you’ve already taken a stab at it. It just so happens that content marketing is Nonprofit Hub’s game. We’re...
Steven Shattuck is VP of Marketing at Bloomerang. As a HubSpot Certified inbound marketer, he is a contributor to Nonprofit Hub, National Council of Nonprofits, Ragan, Social Media Today, Search Engine Journal, The Build Network, HubSpot, Content Marketing Institute...
Last time, we talked about the first big tip for nonprofits on Twitter, the law of reciprocation. But we’re not done: it’s time for Twitter Tip #2. Nonprofits getting on Twitter for the first time can be like kids let loose in the candy shop. It’s...
Has adding video to your nonprofit marketing plan seemed daunting? Well you may be worrying a bit too much. Creating video for your nonprofit has become easier than ever. Forget about the big budget for fancy equipment and software—and start thinking about better SEO...