[PODCAST] Rethinking Grants: How Tech and Grit Are Changing Nonprofit Funding – Luke Keller

Rethinking Grants: How Tech and Grit Are Changing Nonprofit Funding

The ground shifted under nonprofit fundraising, and we felt the jolt. Federal grants vanished, competition for private dollars surged, and small teams were suddenly racing against institutions with entire development departments. So we got practical: rebuild the grant pipeline, rethink risk, and double down on alignment over volume. Luke Keller—founder and CEO of Match Grant and board leader at Tekton—joins the podcast to share a candid playbook born from necessity: how to diversify revenue, target right-fit funders, and use data to spot warm signals that boost your odds.

If you’re just starting with grants—or rebuilding after a tough year—you’ll leave with concrete steps: get laser-specific on funding needs (capital, program, or general operating), map true peers and their funders, cultivate relationships before you ask, and measure outcomes so your story holds up. The theme that carries through it all is simple and hard: don’t chase every dollar, chase alignment. Subscribe for more practical strategies, share this with a nonprofit leader who needs a lift, and leave a quick review to help others find the show.

Support the show

Get free nonprofit professional development resources, connections to cause work peers, and more at https://nonprofithub.org

This episode is sponsored by:

Donorbox Logo

Marketing Support Network is proud to serve the nonprofit community by offering full-service contact center, fulfillment, digital marketing, and fundraising services. Your vision is our mission and we can’t wait to partner with you.

Eric-Burger

Meghan Speer

Meghan Speer currently serves as the Executive Director of Nonprofit Hub. She has a passion for serving nonprofit leaders and helping them grow their organization. With over 15 years of experience in digital marketing, fundraising, and PR, she brings a passion and creativity to every project to drive results. Meghan also published her first book, “Letting Go of Should”, in 2021 and lives in Pittsburgh, PA.

October 31, 2025

You May Also Enjoy

[PODCAST] Words That Win Trust

[PODCAST] Words That Win Trust

Donor trust, public scrutiny, and nonstop social media have turned nonprofit communications into a high-stakes craft. Learn how to responsibly navigate audience segmentation, build narrative resilience, and maintain trust when every caption carries weight.

Become a Member

Whether you’re with a large team or a solo entrepreneur looking to start the next great cause, we have a membership package that will help you grow your network and your cause.