Small nonprofits can scarcely afford to lose any donors from one year to the next, given the expensive and time-consuming effort that donor acquisition represents. It can be tempting for small nonprofits to focus heavily on donor acquisition. The logic behind it is...
Read More
This post is sponsored by GoFundMe If you’re involved in nonprofit work, you’ve probably thought a lot about what motivates people to donate their hard-earned income to a charitable cause. While much has changed in the nonprofit realm over the last 20 years, the...
Read More
Heidi Gerbracht will be at Cause Camp 2020 presenting on how diversity, equity, and inclusion are crucial to your organization's success. “If you have come here to help me, you are wasting your time. But if you have come because your liberation is bound up with...
How to Get the Most from Your 2020 Giving Tuesday Campaign Yep, you read that right. If you’re thinking about planning your Giving Tuesday campaign this week (it’s December 1, 2019), you’re about a year too late. Listen, I know you’re busy and dates have a way of...
The elders in my family set high standards for what “hard work” felt and looked like. They subscribed to the adage that people of color (especially women of color) had to work “twice as hard” in business to prove themselves. I deeply respect my family’s wisdom. I...
As we reach the end of 2019, reflections and evaluations are at the forefront of everyone's minds. What is working well? What could we change? How can we grow and create a larger impact? How can we make next year even better? One of the best ways to increase your...
As your nonprofit starts to build a new website, you may immediately run into questions or roadblocks. How should your website be structured? What content do you want to display up front? How should you customize each page? Website design is important, and...
The Latest
Small nonprofits can scarcely afford to lose any donors from one year to the next, given the expensive and time-consuming effort that donor acquisition represents. It can be tempting for small nonprofits to focus heavily on donor acquisition. The logic behind it is...
Heidi Gerbracht will be at Cause Camp 2020 presenting on how diversity, equity, and inclusion are crucial to your organization's success. “If you have come here to help me, you are wasting your time. But if you have come because your liberation is bound up with...
How to Get the Most from Your 2020 Giving Tuesday Campaign Yep, you read that right. If you’re thinking about planning your Giving Tuesday campaign this week (it’s December 1, 2019), you’re about a year too late. Listen, I know you’re busy and dates have a way of...
The elders in my family set high standards for what “hard work” felt and looked like. They subscribed to the adage that people of color (especially women of color) had to work “twice as hard” in business to prove themselves. I deeply respect my family’s wisdom. I...
This post is sponsored by GoFundMe If you’re involved in nonprofit work, you’ve probably thought a lot about what motivates people to donate their hard-earned income to a charitable cause. While much has changed in the nonprofit realm over the last 20 years, the...