Build Donor Engagement Before You Start A Campaign
When a nonprofit organization decides to undertake a capital campaign, it has most likely identified a need and developed a project to address that...
Donor Retention
Romancing Your Donors: Showing the Love to Donors of all Levels
Ask successful couples what their secret is and you’ll often year that effective communication and attention play an important role. One of the...
How to Boost Online Donor Retention
Your nonprofit’s donor retention rate is the percentage of donors who give from year to year, or over any other specific time period. It's probably...
Today’s Talk with Lisa Chimola
This week, our very own Randy Hawthorne got to sit down with Lisa Chimola, a fablanthropy expert, who specializes in working with nonprofits to hone...
First-Time Donor Retention: 3 Nonprofit Best Practices
Your nonprofit’s team likely spends quite a bit of time focusing on raising the funds you need to achieve your goals. There are many considerations...
Protect Donor Data When Working with Third-Party Vendors
High-profile data breaches in recent years show just how vulnerable some organizations can be to attacks from outside. Protecting your nonprofit’s...
Marketing Automation: Your Key to Boost Donor Development
Nonprofit organizations are almost always looking to increase their fundraising revenue. Marketing is a major factor in securing ongoing donations,...
Lynne Wester : The Four Pillars of the Donor Experience
We have a huge problem facing our sustainability in nonprofits and that is donor retention. With first-time donor retention rates hovering below 30%...
4 Tips for Maximizing Association Membership
Similar to how nonprofit organizations implement donor retention strategies, associations work to keep members renewing each year. They’re not only...
How to Keep Your Email Subscribers Engaged
When you work as an email marketer, you need to expect a certain amount of email unsubscribes each year. But if your list gets smaller and smaller...
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