Creating and maintaining a nonprofit blog for your organization is one of the best ways to add new content to your website, which is both an SEO boost and attractive to visitors who want to know that your organization is active and alive (this is called vitality).
Here are seven quick tips to make your nonprofit blog one of your most effective content marketing tools.
Be personal but use your professional voice. You want to be engaging and conversational, but remember that this is the voice of your brand. Have a dialogue with your readers, but leave out the slang, profanity or industry speak.
For the rest of the seven tips, check out Firespring.org.