Five Secrets of Email Marketing Geniuses

Five Secrets of Email Marketing Geniuses

with Jay Willkinson

January 18 | 10:00-11:00AM CT

There is more power and leverage in one email subscriber than 100 Facebook likes or 50 Twitter followers if email marketing is done right. Problem is, 9 out of 10 nonprofits don’t do it right.

In this educational session, Jay will share the secrets of email marketing geniuses, including:

  • The 5 types of nonprofit emails.
  • The anatomy of an email marketing campaign.
  • 6 email marketing mistakes to avoid.
  • 5 secrets of email marketing geniuses.
Image of Jay Wilkinson
Image of Jay Wilkinson

About the Presenter

Jay Wilkinson is the founder and CEO of Firespring—a Nebraska-based Certified B Corporation®. In 2016, Firespring was featured in Inc. Magazine as one of the Top 50 Places to Work in America and has been listed on the Inc. 5000 fastest growing companies 7 of the last 9 years. As a philanthropist, Jay has raised millions of dollars for nonprofits. He spends the majority of his time helping nonprofit organizations leverage their mission and deepen their impact.

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