Biggest Nonprofit Mistakes Online: Trying to Do It Cheap

This post originally published at

You know the old adage, “You get what you pay for?” This is especially true with nonprofit websites—and unfortunately in the nonprofit world, the “do it cheap” mentality is too prevalent.

I refer to this as the “Executive Director’s really smart nephew with a computer” syndrome, or the “we’ve got a volunteer working on it” disorder. Take your pick—they both say, “I want a web presence, but I don’t want to pay for it.”

The problem with this thinking is, you end up with migrant technology workers—people who have great intentions and some computer skills, but no longevity. Life gets in the way and people move on. I have so much respect for people who volunteer their time to help nonprofits.

But giving a volunteer the responsibility to maintain your web presence is not a good long-term solution… [READ MORE]

Top 3 Mistakes Organizations Make with Their Nonprofit Website: #1 “Do it Cheap” Mentality []


Jay Wilkinson

June 24, 2013

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