Today’s Talk with Brady Josephson

This week, we sat down with Brady Josephson, the managing director of the NextAfter Institute. NextAfter provides fundraising research and training to help nonprofits grow. They are passionate about figuring out what really works in fundraising.

Brady gave us some great information about multi-channel marketing, based on their research. For instance, how we communicate with donors has a direct impact on donor retention. You can hear more from Brady on his podcast, The Generosity Freakshow.  In the meantime, check out his webinar on multi-channel donor communications. 

Watch the full interview here to get more great fundraising tips!

brady josephson
Eric-Burger

Emily Dahlquist

Emily Dahlquist is an editor and writer who lives in St. Louis, Missouri. Emily studied English at the University of Nebraska and is working on her MA in Religion and Culture. Besides reading and writing, she loves cooking, spending time outside, and listening to podcasts.

January 19, 2021

You May Also Enjoy

Hybrid Product Fundraisers: How Brochures + Online Stores Help Nonprofits Reach More Supporters and Hit Their Goals

Hybrid Product Fundraisers: How Brochures + Online Stores Help Nonprofits Reach More Supporters and Hit Their Goals

Nonprofits constantly balance two competing realities: pure donation asks can feel abstract, while traditional product fundraisers limit reach. Hybrid product fundraisers combine printed order-taking brochures with a custom web store to help groups reach more supporters and hit their revenue goals with less friction.

Become a Member

Whether you’re with a large team or a solo entrepreneur looking to start the next great cause, we have a membership package that will help you grow your network and your cause.