Foundations Certificate

Amplify Your Message & Your Career

Created by Do More Good and Cornerstone University, this program offers three different sessions on foundational topics relevant to leading and growing a faith-based nonprofit.

Level up your organization’s impact and your professional knowledge with expertise from nonprofit sector thought leaders providing insights tailored for those working in ministry.

All sessions are on-demand to fit your schedule! Sign-up now and receive access to the video sessions through the Cause Network platform. A certificate will be emailed to you once you complete the sessions.

Receive a complimentary one-year membership to Cause Network with your registration! ($75 Value)

*The Nonprofit Foundations Certificate is a non-credit-bearing program.

Fundamentals of Leadership: Leading Your Nonprofit

Instructors: Steve Biondo, Daniel Martin, and Brian Sooy

Gain fundamental knowledge in human resources, law and leadership as they relate to nonprofit organizations from speakers such as Steve Biondo, President of the Tim Tebow Foundation.

A Faith-Based Foundation: The Soul of Your Organization

Instructor: Katie Appold

Centered around a panel discussion featuring cause workers from a variety of missions and geographic areas, this session will focus on growing a faith-based mission at a time when Christian values seem out of step with societal norms.

Fundamentals of Audience Growth

Instructor: Bill McKendry

Learn from a big brand expert with an even bigger faith. Bill McKendry, founder of Do More Good, will walk participants through the basics of growing support from a mission. This includes building their brand and crafting messages that matter.

Meet Your Instructors

Daniel Martin, J.D.

Attorney & Shareholder, Thrun Law

Daniel R. Martin joined Thrun Law Firm in May of 2013. He regularly advises municipalities as well as school boards. Dan has presented throughout the state of Michigan on planning and zoning, the OMA/FOIA, student discipline, special education, constitutional law and civil rights, and labor and employment matters. Dan is admitted to practice in Michigan and the U.S. District Court, Western District of Michigan. He is a member of the National Council of School Attorneys and the Michigan Council of School Attorneys (past president).

Steve Biondo

President, Tim Tebow Foundation

Steve Biondo currently serves as president of the Tim Tebow Foundation, now in its tenth year of service to vulnerable children and families all over the world. Formerly a senior-level executive at Family Christian Resource Centers, Biondo entered the senior role at the foundation in April 2018 to oversee day-to-day operations and lead the team on mission to bring Faith, Hope and Love to those needing a brighter day in their darkest hour of need. Since being founded in 2010 by professional athlete and sports analyst, Tim Tebow, TTF has established a reputation as an advocate for the most vulnerable through four main areas of ministry, including Anti-Human Trafficking, Orphan Care + Prevention, Special Needs, and Children with Profound Medical Needs.

Bill McKendry

Founding Member & Board President, Do More Good

A veteran marketer, speaker, and messaging expert for nonprofit causes, Bill is the founder and chairman of Do More Good as well as the founder and chief creative officer of HAVEN | a creative hub. Recognized in 1999 when he headed Hanon McKendry as the top professional nationally doing cause marketing work by the American Advertising Federation (AAF) and inducted into AAF’s Hall of Achievement, Bill has cultivated a reputation as an expert in key success principles for nonprofit marketing and communications.

Brian Sooy

President & Creative Director, Aespire Marketing

Brian Sooy is the president of Aespire, the branding agency that helps business and nonprofit leaders build brands that and enrich people’s lives. Brian’s influence and design leadership has shaped culture and communications for nearly four decades.
Brian is the author of several books and resources for faith-driven leaders, including:

  • Raise Your Voice: A Cause Manifesto
  • The Gift of Small Potatoes: How a Culture of Generosity Empowers Mission-Driven Brands to Win Trust, Earn Loyalty, and Unlock Abundance
  • Essential: Finding Worth in Your Work During Uncertain Times (a 30-day devotional for faith-driven professionals)
  • EntreWorship (An online journal to equip you to be confident in your calling to the marketplace)
  • As the only dual-credentialed Certified Brand Strategist and StoryBrand Certified Guide, Brian knows when leaders find the clarity and confidence to guide their team, they multiply their impact and their business thrives.

    Katie Appold, MPA

    Executive Director, Do More Good & Nonprofit Hub

    Katie’s professional experience includes over fifteen years of marketing and leadership in the for-profit and nonprofit sectors. She has earned a Bachelor’s of Business Administration from Grand Valley State University and later completed a Master’s of Public Administration with an emphasis in Nonprofit Leadership. Under Katie’s leadership, nonprofit organizations have developed new programs related to free healthcare, affordable and accessible housing and literacy programs for K-12 students. In her first Executive Director role, Katie increased the annual revenue of the organization she led by 300% and received the top grant prize in the nation for affordable housing through the Federal Home Loan Bank of Indianapolis.

    Become a Member

    Whether you’re with a large team or a solo entrepreneur looking to start the next great cause, we have a membership package that will help you grow your network and your cause.

    Subscribe to The Good to Growth Newsletter!

    Ideas and Insight in Your Inbox

    Sign up to receive the Good to Growth Newsletter each Tuesday. Our once per week newsletter includes blog content, new guides, the upcoming webinar of the week, and more.