Amplify Your Message & Your Career

Created by Do More Good and Cornerstone University, this program offers three different sessions on foundational topics relevant to leading and growing a faith-based nonprofit. You can choose an individual session, or you can pursue all three to earn your certificate!*

Level up your organization’s impact and your professional knowledge with expertise from nonprofit sector thought leaders providing insights tailored for those working in ministry.

Receive a complimentary one-year membership to Cause Network with your registration! ($75 Value)

*The Nonprofit Foundations Certificate is a non-credit bearing program.

Session One

Fundamentals of Leadership: Leading Your Nonprofit

Instructors: Tom Heetderks, Steve Biondo & Adam Zuwerink 

Thursday, June 17, 2021 | 9-Noon ET

Gain fundamental knowledge in human resources, law and leadership as they relate to nonprofit organizations from speakers such as Steve Biondo, President of the Tim Tebow Foundation.

Session Two

Faith-Based Foundations: The Soul of Your Organization

Instructor: Katie Appold

Thursday, July 15, 2021 | 9-Noon ET

Centered around a panel discussion featuring cause workers from a variety of missions and geographic areas, this session will focus on growing a faith-based mission at a time when Christian values seem out of step with societal norms. 

Session Three

Fundamentals of Audience Growth

Instructor: Bill McKendry

Thursday, August 19, 2021 | 9-Noon ET

Learn from a big brand expert with an even bigger faith. Bill McKendry, founder of Do More Good, will walk participants through the basics of growing support from a mission. This includes building their brand and crafting messages that matter.

Meet Your Instructors

Tom Heetderks

Dean of Business, Cornerstone University

Dr. Tom Heetderks serves as dean of business and adjunct instructor in the business department for Cornerstone University’s Professional & Graduate Studies (PGS) division. In his role, he provides academic leadership and vision in the business programs as he invests in the development of students and faculty through higher education.

Steve Biondo

President, Tim Tebow Foundation

Steve Biondo currently serves as president of the Tim Tebow Foundation, now in its tenth year of service to vulnerable children and families all over the world. Formerly a senior-level executive at Family Christian Resource Centers, Biondo entered the senior role at the foundation in April 2018 to oversee day-to-day operations and lead the team on mission to bring Faith, Hope and Love to those needing a brighter day in their darkest hour of need. Since being founded in 2010 by professional athlete and sports analyst, Tim Tebow, TTF has established a reputation as an advocate for the most vulnerable through four main areas of ministry, including Anti-Human Trafficking, Orphan Care + Prevention, Special Needs, and Children with Profound Medical Needs. 

Katie Appold

Executive Director, Do More Good & Nonprofit Hub

Katie’s professional experience includes over fifteen years of marketing and leadership in the for-profit and nonprofit sectors. She has earned a Bachelor’s of Business Administration from Grand Valley State University and later completed a Master’s of Public Administration with an emphasis in Nonprofit Leadership. Under Katie’s leadership, nonprofit organizations have developed new programs related to free healthcare, affordable and accessible housing and literacy programs for K-12 students. In her first Executive Director role, Katie increased the annual revenue of the organization she led by 300% and received the top grant prize in the nation for affordable housing through the Federal Home Loan Bank of Indianapolis. 

Bill McKendry

Founding Member & Board President, Do More Good

A veteran marketer, speaker, and messaging expert for nonprofit causes, Bill is the founder and chairman of Do More Good as well as the founder and chief creative officer of HAVEN | a creative hub. Recognized in 1999 when he headed Hanon McKendry as the top professional nationally doing cause marketing work by the American Advertising Federation (AAF) and inducted into AAF’s Hall of Achievement, Bill has cultivated a reputation as an expert in key success principles for nonprofit marketing and communications.

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