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How the University of Minnesota Leveraged Social Ambassadors for Giving Day

“What’s next?” is becoming a common question for digital fundraising strategists. We’re hearing it about online giving days, about crowdfunding, about email – and now we’re starting to field the same question about peer-to-peer or online ambassador programs. One of those organizations is the University of Minnesota. In 2016, they added an online ambassador program…

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How Nonprofits can Use Analytics with Advocacy

Analytic Activism is a book about how advocacy organizations can make better decisions in the digital age. I wrote the book because it seemed like something was missing from the conversation about digital advocacy and activism. Most of the research on digital advocacy is focused on the new types of speech we now see online….


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Is it the Best of Times for Nonprofit Fundraising?

“It was the best of times, it was the worst of times, it was the age of wisdom, it was the age of foolishness …” Does it seem like the opening lines of Charles Dickens’ Tale of Two Cities sum up the times we’re living in today? We tend to view our lives in terms of…

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15 Steps to Corporate Volunteering Success

Do you have a goal to make your company or organization more socially conscious, but are having difficulty motivating employees to participate in volunteer programs? Getting employees motivated can be one of the hardest steps when building a successful CSR program. As the Volunteer Manager for CSAA Insurance Group, and someone with more than 30…


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Why a Connected Campus Matters for Your College or University

When it comes to technological systems at most institutions of higher education, departments and programs operate in silos.  The development office runs one database / relationship management system, academic offices use another system, and the sports program uses a third solution.  There’s no connectivity between the software systems, which leads to frustrating overlap for staff,…

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Facebook Radically Changed the News Feed – Here’s What Your Nonprofit Needs to Know

In a Facebook post dated January 11th, Mark Zuckerberg shared a completely new direction for the News Feed to make sure the “time we all spend on Facebook is time well spent.” Public content from businesses, brands and media has “crowded out the personal moments that lead us to connect more with each other.” So…


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Advocacy Tools, Blogs, Webinars, and More

With midterm elections in play, you’ll need a go-to advocacy resource to help you galvanize your supporters to influence policy and the debate. Below is a round-up of advocacy tools and tips for nonprofits that you probably won’t find anywhere else but here at npENGAGE. Bookmark this page so you can easily find it again….

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5 Foundation Trends That Will Continue in 2018

Like many years in the past, 2017 continued to bring significant change to the way foundations approach their grantmaking, collaborate with each other, collaborate with their grant partners, collaborate with the public and private sectors and how they are utilizing technology and data to drive their strategy forward. Throughout the year we’ve continued to see…


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A Culture of Philanthropic Innovation

This year’s edition of Blackbaud Institute’s npEXPERTS series covered Building a Culture of Innovation. At bbcon this year, the Institute continued the conversation in our featured panel, A Culture of Philanthropic Innovation. From the panel description: Today and tomorrow’s evolving social issues can’t be solved with yesterday’s approaches. Many in the nonprofit sector have realized…

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Get Strategic in 2018: Turn Your Advocacy Supporters into Donors

Advocacy organizations are often lucky enough to have some of the most passionate supporters among all nonprofits. But while those strong feelings may easily translate into signed petitions or tweets in support, they don’t always immediately translate to donation dollars. Of course, though, it’s the dollars that keep advocacy organizations running. So that begs the…