npEngage

npEngage

How to Effectively Engage Lawmakers at Town Hall Meetings

Town hall meetings held by Members of Congress in 2017 have been one part theater, two parts protest, and usually three parts crazy. Normally about 20 to 40 constituents attend the average town hall meeting held by a House member. But with the new administration, citizens have been showing up to them in the hundreds or…

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Prioritize Your Fundraising Efforts with the New Spring Issue of npENGAGE Magazine

Fundraisers know the importance of a single moment. Every moment you hold your donors’ attention is vital to building their engagement and support of your cause. And you know that the real foundation of those powerful interactions is the way you plan the moments of your own day-to-day work—how you choose to prioritize your efforts…


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Who Really Sees You on Facebook?

Are you a small nonprofit trying to make the most of social media? M+R wants to help you! Read the post below about how to measure your reach, and then join our training on how to boost it: Social Media for Social Justice: How to inspire and be seen  If you’re responsible for your nonprofit’s…

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The Fundraising Event Planning Checklist

Fundraising events are an exciting and useful tool for exposing your mission to the community. Every event serves similar purposes: networking, increasing revenue and generating awareness. Fundraisers allow you to bond with prospects and donors, whether it’s formal or informal, strengthening your relationship. This is your pathway into their world, allowing for an easier stewardship…


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After Rebranding Your Nonprofit, Then What?

Each year, I crisscross the country speaking at various nonprofit conferences. And while the conversation around nonprofit branding is gaining momentum, many nonprofit leaders continue to hold a narrow perspective on what it means to build and leverage a strong, needle-moving brand. They often equate brand to their logo, a cool color palette, and a set of identity guidelines—prioritizing consistency as the main objective….

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6 Proven Best Practices for Your Sustained Giving Program

Recurring donations aren’t a new concept. In fact, we have long been speaking about their merits. A surprisingly relevant Blackbaud whitepaper from 2004 states: “…[F]undraisers are on a search for new techniques that increase donations, build donor loyalty and add a new level of predictability, while also improving operational efficiency.” Still true over 13 years…


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How to Get 1300 Advocates to Capitol Hill [HINT: It’s more than just practice]

“Use your voice.” To practitioners in the citizen engagement realm, the phrase is as well-worn and tired as, well, [insert your own well-worn and tired simile here]. The phrase oft appears in emails, social media posts and is ever-present in web copy. It’s printed on t-shirts, verbalized in training sessions and is nigh inescapable in…

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Achieving the SDGs: Taking Action for the 2030 Agenda In Your Community

“We can end hunger around the world by 2030.” Let that sink in for a moment. It’s a big statement, a big goal. When you consider a goal like ending hunger, you have a couple of choices. You could either think, ‘That is way too big for me to wrap my mind around,’ or you…


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How to Use Facebook Live to Raise Money

You’re probably already aware that Facebook Live lets any nonprofit live-stream fundraising events, breaking news, impact stories, and more, directly from their Facebook Page. But did you know that Facebook now lets some nonprofits add a donate button to their Facebook Live broadcast? How to Use Facebook Live to Raise Money If your nonprofit is…

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Instagram for Nonprofits — How Your Org Can Get Onboard

Like many nonprofits and social enterprises you may be scratching your head and wondering how an Instagram presence can help you contribute to social good in a creative and heroic way. With all the noise out there, how can you be sure that your efforts are even moving the needle for your cause? You know that…