Millennials and Your Nonprofit Marketing Plan: Adapting to the New Age
The growing influence of millennials in the nonprofit fundraising sector ought to give us all something to smile about. This new generation of donors and fundraisers are definitely unlike the Boomers or Gen Xers before them, so your fundraising and marketing plans will have to be adjusted. But nonprofit experts predict a sunny future for philanthropy all the same.
Millennials are a quirky bunch, and their preference for interacting with your nonprofit will probably surprise you. Follow the article below for advice on infusing your nonprofit fundraising and marketing with millennial-friendly messaging.
12 Key Findings About Millennial Fundraisers [DonorDriven]