Donor Retention Means Being Your Donors’ Trusted Friend [VIDEO]

Nonprofit organizations globally are looking closely at donor retention–the idea that we don’t have to lose 70% of our first time donors. But what’s the secret behind donor retention? What does it all come down to?

Jay Love is CEO and Co-Founder of Bloomerang, the donor database that helps nonprofits retain first-time donors, long-term. Listen to what he has to say about becoming your donors’ trusted friend


Randy Hawthorne

As the former Executive Director and Editor for Nonprofit Hub and a Professional Certified Marketer, Randy shares his passions of marketing and education with nonprofits to help them implement marketing and organizational leadership principles so they can grow their organizations. Randy lends his marketing and organizational leadership expertise to a number of nonprofits in his community. Outside the office, Randy works with high school and college students and mentors young professionals to develop their leadership and entrepreneurial skills.

April 11, 2013

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