How Your Nonprofit’s Email Marketing Messages Can Avoid the Spam Folder

In nonprofit email marketing, there’s not much worse than creating an engaging campaign, building a compelling message, and then ending up in someone’s junk folder.

So how do you avoid that? You need to know what triggers spam filters. Here are three ways to get your messages delivered to someone’s inbox and stay out of their spam.

Don’t send attachments.
If you include attachments with your messages, they’ll automatically be marked as spam because many attachments include viruses. Avoid sending attachments at all costs.

For the rest of the tips, visit >>


Jay Wilkinson

December 26, 2014

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