The Big Three in Creating an Amazing Giving Experience for Your Donor

One of the biggest needs for gaining donations online is about the process. How easy is it to navigate through? Do our materials make the user want to give?

The whole kit and caboodle needs to be smooth sailing. If our giving portal becomes complex in its use, why would anyone bother giving in the first place?

For our sake, let’s walk through our own online giving portal with a critical eye. Does it make giving easy? Is the process intuitive and easy to follow?

Making sure your organization touches all of these points is vital to the giving process and creating a brand that’s easily identifiable for supporters.

Learn more by following the article linked below.

Frictionless, Convenient, and Emotional – Branding Your Donor Experience [Jason McNeal]



Devin Thomas

Devin Thomas is an Interactive Media Architect at Nonprofit Hub, bringing nonprofits visual and interactive content to inform and share. Whether it’s producing helpful videos like our InKind series or designing infographics, he is always looking for new ways to bring nonprofits vital information.

December 29, 2013

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