The Major Gifts Fundraising Playbook
Here’s What You’ll Learn
On average, 88% of all campaign donations come from just 12% of donors, and that 12% are usually major donors. Considering how impactful these gifts and donors can be, it is important to focus on attracting and nurturing your relationships with major donors. Our friends at Fundraising Kit have designed a major gifts fundraising playbook to help you do exactly that.
Understand the importance of major gifts fundraising and how it fits into your campaign strategy
Learn the 6 indicators to consider when conducting major donor prospect research
Apply the 6 best practices that are crucial to securing major gifts
Learn how you can find major donors within your existing database
Become a Member
Whether you’re with a large team or a solo entrepreneur looking to start the next great cause, we have a membership package that will help you grow your network and your cause.
Additional resources
Brand Bootcamp
This three-part series will cover everything having to do with branding including brand personality, brand guides, and effective visual identity.
How to Create A Brand Guide
A brand guide provides parameters around how a brand is expressed visual and print mediums. Learn how to create one for your organization.