The Ultimate Guide to Marketing Automation for Nonprofits
Here’s What You’ll Learn
Modern buyers are multi-channel communicators. They expect every digital channel to be open to them. They bring this same mindset to the way they engage with nonprofit organizations.
Savvy nonprofits need to communicate on a variety of platforms to reach their donors and clients: Social media posts, YouTube videos, email newsletters, SMS messages, blog subscriptions, and more.
But how? You can’t be everywhere at once. You’ve got limited staff and limited resources. Marketing automation applications are your secret weapon.
Savvy nonprofits need to communicate on a variety of platforms to reach their donors and clients: Social media posts, YouTube videos, email newsletters, SMS messages, blog subscriptions, and more.
But how? You can’t be everywhere at once. You’ve got limited staff and limited resources. Marketing automation applications are your secret weapon.
The following guidebook is your companion to getting started. This is your roadmap.
Strategy Behind the Technology
Fundraising and Advocacy
Build Client Trust and Elevate Impact
Selecting a Marketing Automation Platform
Integrating Automation Tools with Your CRM
Become a Member
Whether you’re with a large team or a solo entrepreneur looking to start the next great cause, we have a membership package that will help you grow your network and your cause.
Additional resources
Brand Bootcamp
This three-part series will cover everything having to do with branding including brand personality, brand guides, and effective visual identity.
How to Create A Brand Guide
A brand guide provides parameters around how a brand is expressed visual and print mediums. Learn how to create one for your organization.