Fundraising Coach

Fundraising Coach

The conundrum of corporate gifts

Last week, I was able to listen to a terrific discussion from business leaders about how their organizations make corporate gifts to charities. It’s always good to hear the thought process of donors. But it sometimes raises more questions than it settles. Seeking corporate gifts? Don’t be “that” guy At one point in the conversation,…

Fundraising Coach

Even in email fundraising location matters

Effective email fundraising can seem like a mystery. As a nonprofit, you take a lot of time to craft your email. You balance images with words. And you often build up to the ask. Unfortunately, donors aren’t reading your emails like they read a book! They’re skimming. So you need to make the point of…


Fundraising Coach

Is there plenty of room on your fundraising island?

As a nonprofit leader, when was the last time you recommended another nonprofit? Plenty of room on the island A while back, Seth Godin wrote about there being plenty of room on the island. He observed that authors regularly recommend other authors even though an MBA program would call them “competitors.” It’s a great reminder…

Fundraising Coach

Why I don't like crowdfunding

Speaking at a conference recently, fundraisers kept peppering me with questions related to fundraising. Some of those in the audience balanced their entire annual budget on a crowdfunding campaign. That is plain crazy. Yes, crowdfunding has opened up philanthropy and investment to all of us. According to recent data, from 2014 to 2015 the estimates…


Fundraising Coach

Developing a Plan to Approach Companies

Perhaps you already have a list of companies that could donate to your organization. If not, we’ll be helping you with that in our December 6 webinar. Once you have that list, the next step is to determine who the real decision makers are in each company and how you can get in front of…

Fundraising Coach

Only 6 Nonprofit Storytelling Conference tickets left – #npstoryconf

There are only 6 more tickets left for next week’s Nonprofit Storytelling Conference in Chicago. I’ve personally never seen a conference make this much of a difference to attendees and the organizations they work for. I hope you won’t miss out! See the session descriptions and get one of the last tickets at:  http://nonprofitstorytellingconference.com/#sessions. If being in…


Fundraising Coach

Educating donors is not fundraising

I’ve been hearing a well-meaning but fundraising killing myth while talking to many groups and training many boards over the last few months. It boils down to: “We need to do more education. If people really knew what we did, they would give money and our funding crisis would be over.” Or more generally: “If…

Fundraising Coach

How to Use a Street Team to Enhance Your Crowdfunding

Crowdfunding is a term you hear thrown around in both the nonprofit and for-profit worlds these days, but few people have really grasped—and put into practice—exactly what it is. The way I’d define crowdfunding is with these three words: online social fundraising. Accepting donations online is not really innovative anymore, to be honest. We all…


Fundraising Coach

Why I don't like crowdfunding

Speaking at a conference recently, fundraisers kept peppering me with questions related to fundraising. Some of those in the audience balanced their entire annual budget on a crowdfunding campaign. That is plain crazy. Yes, crowdfunding has opened up philanthropy and investment to all of us. According to recent data, from 2014 to 2015 the estimates…

Fundraising Coach

Tithing from the IRA Rollover

Charitable Gift IRA Rollover: The Past In 2006 I was visiting with a donor who was very excited about the recent Pension Protection Act that enabled him to give from his IRA to charity. The Charitable Gift IRA Rollover allowed many donors like him to give a Qualified Contribution Distribution (QCD) to a qualified charity…