Two aspects that you might not have considered integrating are your gift acknowledgements and donation appeals. They seem like such separate entities, but when integrated can unlock the true potential of your donor communications strategy.
Any fundraiser who has ever used a donor database knows what a nightmare it can be if their nonprofit’s donor data is messy, inconsistent, inaccessible or nonexistent.
It’s no secret that fundraising is all about building relationships. And when it comes to building relationships, nothing beats a personal, one-on-one interaction. Unfortunately, many development departments struggle with this.
I found the greatest online video ever made by a nonprofit. Yes, it’s true. It was published a few weeks ago by Greenpeace USA. But why is it the greatest?
Whether you’re a large or a small nonprofit, here are the four parts of an ideal first-time volunteer experience for your organization.
Digital marketing is going through a great democratization process. If you’re ready to take your online fundraising and marketing efforts to the next level, here are four seminal terms for the 21st century.
The day-to-day work of managing fundraising efforts often falls to one person who is the sole user of the NPO’s donor database or CRM software. Here are three reasons why everyone in your organization should have their hands in the donor database regularly.
Your donor database is a living, breathing ecosystem. Contained within are thousands of individual needs, expectations and passions. Here’s how to clean it up for the new year.
Donor management is about more than just inputting donations and soliciting gifts. Today, nonprofits have access to numerous sources of information. Here are five golden opportunities to reach out or respond to a donor and increase their engagement.