Email Marketing

3 Ways to Win Back Inactive Email Subscribers

It happens to even the best organizations. Maybe they sent emails too frequently or the content wasn’t relevant enough, but whatever the reason, every nonprofit has email recipients who stop engaging.

Board of Directors Featured Fundraising Human Resources

7 Ethical Dilemmas Facing Nonprofit Organizations

In the nonprofit sector, there are various ethical and moral dilemmas that could creep in and bog down your straight path to doing more good.

Featured Fundraising Human Resources

10 Dos and Don’ts of Conducting Survey Research

If somebody told you that improving your organization was as easy as finding, tracking and utilizing the right data, wouldn’t you do it? Now you can with these 10 dos and don’ts.



Featured Human Resources Starting a Nonprofit

How to Make Sure Your Nonprofit Isn’t Dissolved

Starting a nonprofit is intimidating—but what’s scarier is seeing it go. Between rules and complications, it might seem like the odds are stacked against your organization. With a dose of helpful knowledge, though, you can be equipped for whatever comes your way.

Featured Human Resources

The 501(h) Election and What It Means for You

There’s a simple one-page form that can save you a ton of time and stress if your organization does some sort of legislative lobbying. Form 5768, more popularly known as the 501(h) election or the expenditure test, can do wonders for your lobbying efforts.



Donor Retention Fundraising

The Secret Sauce of Fundraising Success

The purpose of a donor database is to enable and ensure the proper funding for your organization’s mission. Any and all progress made with new or tried and true donors starts with keeping a detailed donor database to better your lines of communication and increase your donor retention rates.

Featured Fundraising Human Resources

Why Leadership is the Real Elicitor of Major Gifts

People give to people. It’s not such a bold, innovating statement—but it’s one we often forget. As fundraisers, it’s a statement that should be engrained in our heads.