March 14-18 is International Grant Professionals Week and today it culminates to International Grant Professionals Day (IGPD), a day dedicated to honoring the many hours that go into writing, making and seeking grant projects and proposals—a task that’s often done behind the scenes and not highlighted enough in the nonprofit sector.
Lately, we’ve been talking about taking an integrated marketing approach. Today, we’re breaking it down further into the most common communication tools used in integrated marketing. Whether it’s direct mail or advertising, each marketing tool has a unique purpose and a place in your integrated marketing plan.
Today we’re talking about a different side of integrated marketing for your nonprofit organization. Check out these nine guiding principles.
How exactly is a communication plan crucial to your nonprofit? Today, we’re talking about relationships and how your communication plan can make or break the connections you make with your constituents.
Move over, Millennials. There’s a new generation in town and they are eager to innovate in our communities. Presenting Gen Z, now known as the Founders.
A successful questionnaire requires much more than just a variety of questions relevant to your topic. Use the following format to ensure that your respondents stay engaged and to get the best out of your nonprofit's market research.
Integrated marketing communications. Sounds like long-winded business jargon, right? Maybe, but it’s a concept that many for-profit marketers live by, and your nonprofit should too.
With seasonal changes comes an inbox full of updates, newsletters and email marketing attempts. Many of these attempts go unnoticed for a simple reason: the lack of effort and professionalism is evident.
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