Low Cost Volunteer Recruitment and Retention is Easier than You Think
Finding great volunteers is hard work. But low cost volunteer recruitment and retention can be easier than you think. Here’s the secret: it’s not...
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LinkedIn for Nonprofits: Not Just for Business Networking
You understand why your nonprofit should use Facebook, and even Twitter. So you set up the pages and continue to make regular posts. But really, why...
Moving from Print to Digital Communication: A Nonprofit Guide
Many nonprofits struggle with moving from print to digital communication. We understand direct mail. We know how to measure it, determine what’s...
3 Ways Facebook #Hashtags Make Our #Nonprofit Lives Easier
Facebook hashtags used to annoy us to no end. Simply put, they didn’t work. It was the wrong medium. And yet, people continued to use them. And...
Nonprofit Video Making Demystified: Sensors, Pixels and Lenses (Oh My)
We aren't out of the woods yet. If you've been following along, I've already explained the basics of nonprofit video making. But if you're a...
Where Can Nonprofits Find Good Stories to Share?
When I ask a nonprofit staffer or board member to talk about the impact of their work I’m often met with a “deer in the headlights” look of fear....
SEO Tools Nonprofits Need to Be Found
What’s the point of being online if you can’t be found? That’s exactly the question your organization should be asking itself. But too often,...
Why Following Up After Your Fundraising Event is the Most Important Part [VIDEO]
Imagine you've just finished your biggest fundraising event yet. Everyone showed up, you raised money, made connections and actually made your event...
Which Social Media Metrics Should Nonprofits Keep Track Of?
Interpreting and reporting on analytics can be almost as difficult and time consuming as actually planning and deploying the marketing campaigns...
Twitter for Nonprofits: Advanced Twitter Jujutsu [VIDEO]
Some of you nonprofit professionals are true Twitter ninjas. You aren't content with slowly adding new followers, making sure to share your fellow...
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