Matching Gift Basics—How Does Your Nonprofit Benefit?
Matching gift programs. We’ve all heard about them and probably have a basic idea of their purpose. But have you thought about how your...
Fundraising
One Thing Your Organization is Missing (And It’ll Surprise You)
You’ve been hearing that practice makes perfect since your childhood days (OK, you were right, mom and dad). And we admit, practice with your social...
Hook, Line and Sinker: How to Retain Donors for Continued Giving
If you could have one big donation today, or multiple smaller donations in the future—which would you pick? Be careful, because there is a right...
How to Leverage Social Media for Your Next Big Fundraising Event
When was the last time you logged onto Facebook because you really wanted to see what was going on at work? Probably… well, never. That’s because...
The Reason Your Nonprofit Brand Revolves Around Your Website
Every dollar we receive from fundraising is given because that donor believes in us. They connect with the mission. And they trust that we’re going...
Top Trends in Nonprofit Marketing, Social Media and More—An Interview with Kivi Leroux Miller
Communication is at the basis of every solid relationship. And in the nonprofit world, relationships are what keep donors coming back for more. So...
3 Reasons Why Your Donor Database Data Went Bad
If a mess accumulates, a normally useful workspace or set of tools becomes hard to use. We see this happen often within donor databases and...
Get Social Covered: 13 Lesser Known Social Media Sites for Your NPO
You’ve got social media covered. Facebook? Please—you were an early adopter. And Twitter? You could do 140 characters or less in your sleep. But...
2013 Charitable Giving Report [INFOGRAPHIC]
According to the 2013 Charitable Giving Report, last year marked the largest year-over-year increase in charitable giving since the recession. Check...
The Biggest Problem Nonprofits Face on Social Media
Social media wasn’t created for the mundane. Yet as nonprofits, it’s easy to fall into the trap of posting just to post. With habits like that, it’s...
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