The Top Data Obstacles and How to Overcome Them
We’re taking a look at the top responses that prevent organizations from utilizing data and provided solutions for overcoming them; because no...
Nonprofit Marketing
How to Write for the Web
If staring at a blank Word doc makes you feel anxious, you’re not alone. Creating web content, a blog post, an email, an e-book or a press release...
Marketing Tools for Your Nonprofit and When They’re Effective
Lately, we’ve been talking about taking an integrated marketing approach. Today, we’re breaking it down further into the most common communication...
How to Access and Use Big Data in the Nonprofit World
Business Intelligence tools of the corporate sector are now accessible to nonprofits. So where do you start?
9 Ways to Take Integrated Marketing to the Next Level
Today we’re talking about a different side of integrated marketing for your nonprofit organization. Check out these nine guiding principles.
5 Types of Data Your Nonprofit Should Use for Marketing Success
Nonprofits should take advantage of the resources at their disposal and prioritize them. Check out these five types of data your nonprofit should...
Five Ways to Optimize Your Nonprofit’s Website Content
Your nonprofit can have the most amazing website on the planet, but if nobody can find you, it’s just going to sit there to the sound of crickets....
How to Save Your Marketing Plan from Falling to Pieces
Your marketing plan could be in pieces and you might not even know it. Think about it—an unsolicited appeal here, a soft-ask there. A direct mail...
3 Ways to Integrate Donor Acknowledgements and Appeals
Two aspects that you might not have considered integrating are your gift acknowledgements and donation appeals. They seem like such separate...
How to Make Content Marketing Work for Your Nonprofit
Marketers, on average, spend over a quarter of their marketing budgets on it. Why? Because content marketing is effective.
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