The Way We’re Trying to Reach Millennials is Wrong
You’ve seen articles, infographics and webinars about it. You may have even sought out personal assistance on how in the world to reach this wonder...
Nonprofit Marketing
5 Things to Look Forward to at MCON 2015
Of course, I’m pretty biased, but this is already shaping the best MCON we’ve ever produced. People from across the country will gather at the...
The Big Difference Between Branding and Marketing for Your NPO
To me, nothing is better than the excitement of the month of December. My birthday and Christmas both happen in this month, just a few days apart....
SEO Basics for Nonprofits
SEO has the potential to help you reach more people, get more donations and have your voice heard. Why wouldn’t you want to do that?
What I Learned from College and Working 4 Years at The Hub (And What You Can Take From It)
I graduated last weekend. Cue the relentless flow of scared, excited, sentimental and nostalgic feelings. All of the feelings. For the most part...
5 Easy, Fast Ways to Market Matching Gifts
These 5 easy ways to market matching gifts to your existing supporters can help your organization increase funds without securing new donors.
The Way We Should Be Talking About Our Nonprofit Jobs
“What exactly is it that you do?” My gut reaction was to say “I work for a nonprofit.” The moment I utter those words, I paint myself into a...
3 Nonprofit Marketing Lessons from Queen Bey
All hail the Queen. I apologize in advance for this stereotypical millennial fangirling about to go down, but if you give me five minutes, I think...
[AFP 2015] Follow Sargeant’s Orders: Changing One Aspect of Marketing Your Fundraising
He's Professor of Fundraising, Chief Scientist for Bloomerang and all-around fundraising guru for nonprofits. And his last name is Sargeant. This...
[Cause Camp] Why Sometimes Less is More for Nonprofits
Big Duck president Sarah Durham presented at Cause Camp in Lincoln, Neb., but she did more than just dispense her wisdom about the Rebrand...
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