Why Integrated Marketing isn’t Just a For-Profit Practice
Integrated marketing communications. Sounds like long-winded business jargon, right? Maybe, but it’s a concept that many for-profit marketers live...
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4 Nonprofit PR Lessons from Pope Francis
Pope Francis is in the US, and he has a lot we can learn. Check out these four nonprofit pr lessons from Pope Francis that you can apply to your...
3 Nonprofit Success Metrics That Your Organization Needs to Be Tracking
With nonprofit success metrics, the path is not in bold and is dimly lit. Let’s narrow down the metrics and talk about the things you should...
One Organization’s Quest for Good
Sometimes a story begins on a whim and a spark. Then, add a dash of passion and a pinch of crazy (in the best way) and you’ll get what some are...
Nonprofit Isn’t the Only Option: Benefit Corporations, B Corps and More
Not all good in the world is done by nonprofits. Some times, the nonprofit business model is not the right setup for your organization. Here is a...
Back to Basics: 5 Essential Steps to Email Marketing
With seasonal changes comes an inbox full of updates, newsletters and email marketing attempts. Many of these attempts go unnoticed for a simple...
The 5 LinkedIn Groups Every Nonprofit Pro Should Join
Today, it is easier than ever for nonprofit professionals to use the Internet to connect to other professionals through LinkedIn.
3 Ways to Engage Millennials in Your Cause
If you want to engage millennials, you should lead them on a three-step journey from helping to taking action, and then finally to giving.
Study: Nonprofits Want More Functionality, Integration From Their Software
According to a survey conducted by Software Advice, a company that provides research and online reviews of fundraising software, many nonprofits are...
How to Avoid a Fundraising Rut—Fresh Fundraising Ideas
Once you become familiar with an event, it becomes easy. If you’ve reached that point, it’s time for some new fundraising ideas.
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