Why Your Year-End Ask Should Last 12 Months
For an end-of-year campaign to be successful, it cannot be done during the final few months of the year. Instead, an effective end-of-year ask...
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Assembling Your Super Board of Directors [Infographic]
You need your own team of superheroes to help your cause. They each play a specific role to help fight off the evils of laziness, inaction and...
No More Excuses—You Need to Call Every New Donor
It’s no secret that fundraising is all about building relationships. And when it comes to building relationships, nothing beats a personal,...
Google Algorithm Cheat Sheet for Nonprofits
Nonprofits are not the only busy bodies in 2014. Google has kept nonprofit marketers on their toes with iterations of Panda and Penguin, a new...
Wear Your Brand Out: How to Use Clothing to Promote Your Nonprofit
Merchandising, if done properly, can greatly enhance the profile of your nonprofit. It gets your brand and mission out to the public more and isn’t...
Year-End Fundraising by the Numbers [INFOGRAPHIC]
Nobody said year-end fundraising would be easy. And since no two organizations are exactly the same, we all experience different challenges and...
Plan Early, Fundraise Often—The Keys to a Successful Year-End Ask
It looks like the only way to take the pressure off of the year-end ask is to start early and plan it out—Every. Last. Detail. So we enlisted some...
Tell Me a Story: How to Use Interviews to Enhance Your Grant Proposals
Storytelling is a great way to liven up your grant proposals, capture your readers’ attention and add more emotional connection to your cause. There...
Nonprofit Content Marketing—Yay or Nay?
If done correctly and used properly, content marketing can be a valuable part of your nonprofit marketing plan.
Can Your Organization Survive? The 4 Keys to Nonprofit Sustainability
Nonprofit sustainability is often an afterthought that deserves much more consideration. So does your organization have what it takes?
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