Moving from Print to Digital Communication: A Nonprofit Guide
Many nonprofits struggle with moving from print to digital communication. We understand direct mail. We know how to measure it, determine what’s...
Social Media
3 Ways Facebook #Hashtags Make Our #Nonprofit Lives Easier
Facebook hashtags used to annoy us to no end. Simply put, they didn’t work. It was the wrong medium. And yet, people continued to use them. And...
Which Social Media Metrics Should Nonprofits Keep Track Of?
Interpreting and reporting on analytics can be almost as difficult and time consuming as actually planning and deploying the marketing campaigns...
Twitter for Nonprofits: Advanced Twitter Jujutsu [VIDEO]
Some of you nonprofit professionals are true Twitter ninjas. You aren't content with slowly adding new followers, making sure to share your fellow...
Your Nonprofit Website Needs More Than a Go-To Geek
I’m going to state the obvious here: Having an online presence is non-negotiable. We all know that embracing the internet is crucial in a world...
5 Ways to Engage Your Audience on Facebook
Facebook released a new white paper called “Building Your Presence with Facebook Pages: A Guide for Causes and Nonprofits.” This report is worth a...
4 Easy Ways to Add Vine to Your Nonprofit Social Media Mix
Six seconds. That’s all you’ve got to make an impression on Vine. And since most people blink once every five seconds, it’s really more like five...
Essential Nonprofit Twitter Tips #4: Never Settle! [VIDEO]
This isn't your Grandma's nonprofit twitter account. You know a thing or two about how Twitter works. You've got a classy cover photo, added all...
Nonprofit Twitter Tips #3: Hashtag Like a Pro [VIDEO]
By now, we've delved deep into the mysteries of Twitter for nonprofit organizations. I've explained how nonprofits should share other people's...
Nonprofit Twitter Tips #2: Follow Sparingly [VIDEO]
Last time, we talked about the first big tip for nonprofits on Twitter, the law of reciprocation. But we're not done: it's time for Twitter Tip #2....
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