The Future of Giving: Donor Advised Funds (DAFs) – Greg Farrell and Mitch Stein Donor Advised Funds (DAFs) are becoming more and more prevalent in the nonprofit space, and it is becoming increasingly crucial for nonprofits to understand this method of giving....
The Power of Stories: Motivating and Retaining Donors – Matt Hussey What is the best way to convince someone to donate to your organization? How can you maintain relationships with donors to bring in more donations from them in the future? These questions are...
When you’re involved in fundraising, whether as a campaign manager, peer-to-peer organizer, or in any solicitation capacity within your organization, your goal is to be the go-to person in your donors’ lives who connects them to their greatest impact. And to be...
A Mission Statement Isn’t Marketing – Wes Gay Can your leadership, board, and key audiences rattle off your organization’s mission statement? Maybe, but not likely. Can they each tell you what your organization is about? Probably, but based on their...
What Makes Donors Tick, Click, and Give- Moshe Hecht What would happen to your fundraising strategy if you knew your donors beyond their names and addresses? What would happen if you could understand their passions, connections, and social circles? For many...
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