Nonprofit Branding

Featured Fundraising Nonprofit Branding Nonprofit Marketing

5 Tips to Collect More of Your Nonprofit’s Inspiring Stories

Let’s look at five tips to engage your colleagues in storytelling that will result in more stories to share with donors.

Featured Fundraising Nonprofit Branding Nonprofit Marketing

[MCON 2015] Millennials More Likely to Donate, Volunteer When Recruited by Peers vs. Bosses

In the 2015 Millennial Impact Report, which was released Tuesday by Achieve and The Case Foundation, details were released about who specifically impacts millennials. The report examined different ways millennials are impacted through three areas: give, influence and inspire.


Featured Nonprofit Branding

Shining the Best Light—Eliminate Brand Confusion and Mistakes

Success comes when everybody is onboard with your mission. Let’s avoid nonprofit brand confusion with some quick tips.

Featured Nonprofit Branding Nonprofit Marketing

The Big Difference Between Branding and Marketing for Your NPO

To me, nothing is better than the excitement of the month of December. My birthday and Christmas both happen in this month, just a few days apart. Family time, snack foods for days and tackle football in the snow are kind of my jam. There’s just one thing that can dilute my giddiness: the inevitable…


Featured Nonprofit Branding

How Compassionate Branding Can Work for Your Nonprofit

Branding is crucial for any organization’s marketing strategy. But why is branding so important? At a very basic level, it raises awareness about your NPO.

Featured Nonprofit Branding Nonprofit Marketing

What I Learned from College and Working 4 Years at The Hub (And What You Can Take From It)

I graduated last weekend. Cue the relentless flow of scared, excited, sentimental and nostalgic feelings. All of the feelings. For the most part I’ve held back my emotions and have yet to cry. (I’m sure it’s coming. Don’t worry, I’m not a robot.) But here’s what I’ve learned during this transitional phase—which naturally is all relatable to the nonprofit world.


Featured Human Resources Nonprofit Branding Nonprofit Marketing

The Way We Should Be Talking About Our Nonprofit Jobs

“What exactly is it that you do?” My gut reaction was to say “I work for a nonprofit.” The moment I utter those words, I paint myself into a corner.

Nonprofit Branding Nonprofit Marketing

[Cause Camp] Why Sometimes Less is More for Nonprofits

Big Duck president Sarah Durham presented at Cause Camp in Lincoln, Neb., but she did more than just dispense her wisdom about the Rebrand Effect—she also learned a few lessons from the other speakers.


Featured Nonprofit Branding Nonprofit Marketing

Nonprofit Branding: The Big IDEA

In “The Brand IDEA,” Nathalie Laidler-Kylander and Julia Shepard Stenzel looked at 70 nonprofits to see what the most successful organizations are doing right with their brands. The pair identified three factors that can make or break a nonprofit’s brand: Integrity, Democracy, and Affinity.

Featured Nonprofit Branding Nonprofit Web Design

Tap Into Millennial Potential by Creating a Stellar Website

Millennials are set on making a difference. In fact, only 15 percent of millennials didn’t give to an NPO in 2013. So how do you get even part of that 85 percent to donate to your organization? The answer for your nonprofit is through branding. Yep. I said the words “brand” and “nonprofit” in the…