A nonprofit's end-of-year campaign is often its largest fundraiser of the year. The generosity of the season benefits many organizations, and they depend on these campaigns to help finish the year strong. Planning for a year-end fundraising campaign can start with...
Enjoy this spotlighted blog from PayBee In 2020, fundraising looked a little different. Much of this was due to necessity as the COVID-19 pandemic forced many donors and supporters to stay home. Unable to continue raising support through traditional in-person...
Enjoy this spotlighted blog from DipJar If only fundraising was as easy as "just" asking for money, right? Of course, when thinking about successful fundraising and building donor relationships, there's a lot more to it. We chatted with Tiffany Allen, founder &...
Enjoy this spotlighted blog from Fundraising Academy Cause Selling Education If you are not working with individual donors to raise major gifts, it's time to start. Here’s why… The Pareto Principle states that 80% of your revenue will come from 20% of your clients....
This blog was sponsored by Fundraising Academy Cause Selling Education No matter how worthy, causes don’t sell themselves. Without fundraising professionals, it would be impossible for organizations to do their work, and donors would lack trusted partners in their...
This blog was sponsored by GrowthForce Pop quiz! What accounts for more donations in the nonprofit world: A) larger corporations or B) individual donors? If you answered A, you are not alone. One of the biggest misunderstandings is that larger corporations are the...
A/B testing is built into almost every email marketing platform in existence. It's a method for testing a user's behavior by experimenting with different campaign elements. But having an A/B testing tool and running effective A/B tests are two very different things....
You finished designing your website. Great job! Now you are ready to share it with the world and see the donations pour in, right? Not so fast. What's the donation experience that you're offering? How does your donation form work? You only have one chance to make a...
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